LOCALISATION

BRAND REPRESENTATIVE FUNDAMENTALS

The Brand Representative system translates the Sanlorenzo identity across regional entities, services, and brand extensions through a coherent and controlled visual architecture.

Brand representative logos

The Sanlorenzo dealer network, under one  shared identity.

The logos shown below represent the official declinations of the Sanlorenzo logo combined with the identities of the various dealers and regional entities. Don’t use more than one logo per page, advertisment or banner etc. Don’t use logos taken from unauthorised websites.

Logo Construction

BLACK LOGO VERSION

WHITE LOGO VERSION

ALL BRAND REPRESENTATIVE LOGOS

Brand Representative Logos - applications

Consistent applications across every brand touchpoint.

Brand representative logos - prohibited-uses

Ensuring consistency across all Sanlorenzo  brand applications.

Don’t change the color logo.

Don’t overlap or change elements position.

Don’t create or use regional logos.

Don’t split the logo.

Don’t apply styling effects.

Don’t change the position of the elements.

Don’t rotate the logo.

Don’t outline the logo.

Authorised brand representative logo backgrounds

The Brand Representative logo has been designed to maintain consistency and legibility across different applications and background colours.

Pantone black lines on a white background.

Pantone black lines on Pantone 433U background.

Pantone white lines on Pantone 433U background.

Pay attention when using the logo on an image background.

Don’t apply styling effects.

Don’t use more than one colour.